Hello!
I'm Gianni, 

an award-winning brand specialist and optimist living in Charlotte, NC.

What's with the name "Babump"?

I named this studio after the sound of a heartbeat, because I consider emotion to be one of the most important and understated aspects of a powerful brand identity. 

Yes, it has to look good, but if it doesn't resonate, it's a very pretty and very useless solution.

What's with the name "Babump"?

I named this studio after the sound of a heartbeat, because I consider emotion to be one of the most important and understated aspects of a powerful brand identity. 

Yes, it has to look good, but if it doesn't resonate, it's a very pretty and very useless solution.

Building on almost two decades of professional creative experience, Babump was launched in September of 2024.

Babump was built for ambitious leaders building something worth believing in.

  • non-profits

  • advocacies

  • big thinkers

  • health innovators

  • mindful practices & services

  • tree huggers

  • weirdos

  • you

What I do:

Brand Support

Brand Support

Brand Building

Brand Building

I've seen a lot over the past 16+ years.

in-house

I understand the inner workings of daily brand life and what’s needed to thrive.

agency

I have broad business exposure and an intimate relationship with efficiency.

start-up

I know how to methodically build a brand while staying nimble.

Some brands I've worked with:

Some brands I've worked with:

global

global

local

local

Now it's your turn.

"A year from now, you'll wish you had started today."