Babump Clarity Sprint

Brand Clarity in just one week.

Clear direction. Fresh energy. A brand foundation to fuel meaningful growth.

What is brand clarity?

In short, it’s when everything starts to click.

The shift from a scattered brand to a focused one that earns trust, builds connection, and moves the needle.

What is brand clarity?

In short, it’s when everything starts to click.

The shift from a scattered brand to a focused one that earns trust, builds connection, and moves the needle.

areas of focus

Directionality

Where you are, where you’re trying to go, and what’s holding you back

Directionality

Where you are, where you’re trying to go, and what’s holding you back

Audiences

Building empathy for the people you serve to resonate more authentically

Self-Discovery

Clarifying your value, voice, and what makes you meaningfully different

Self-Discovery

Clarifying your value, voice, and what makes you meaningfully different

Influences

Strategic insights from competitors, the market, and cultural signals

Influences

Strategic insights from competitors, the market, and cultural signals

How brand clarity benefits your business:

🤑 Marketing dollars go further.

Avoid wasting marketing efforts on the wrong audience with the wrong message by understanding those who want/need what you offer on a deeper level.

🫶 Align internal teams/external partners.

If everyone's rowing in a different direction, things take longer, there's more guesswork, and someone has to clean it up later, wasting valuable time and money.

👑 Add golden fuel into every next step.

Whether you plan to launch a new company, a rebrand, a campaign, or any other high-stakes effort, having clarity increases your likelihood of crushing goals.

💛 Let the heart of your business shine.

When your organization stands out in an authentic and meaningful way, it not only makes business easier, it feels amazing.

How brand clarity benefits your business:

🤑 Marketing dollars go further.

Avoid wasting marketing efforts on the wrong audience with the wrong message by understanding those who want/need what you offer on a deeper level.

🤑 Marketing dollars go further.

Avoid wasting marketing efforts on the wrong audience with the wrong message by understanding those who want/need what you offer on a deeper level.

🫶 Align internal teams/external partners.

If everyone's rowing in a different direction, things take longer, there's more guesswork, and someone has to clean it up later, wasting valuable time and money.

🫶 Align internal teams/external partners.

If everyone's rowing in a different direction, things take longer, there's more guesswork, and someone has to clean it up later, wasting valuable time and money.

👑 Add golden fuel into every next step.

Whether you plan to launch a new company, a rebrand, a campaign, or any other high-stakes effort, having clarity increases your likelihood of crushing goals.

👑 Add golden fuel into every next step.

Whether you plan to launch a new company, a rebrand, a campaign, or any other high-stakes effort, having clarity increases your likelihood of crushing goals.

💛 Let the heart of your business shine.

When your organization stands out in an authentic and meaningful way, it not only makes business easier, it feels amazing.

💛 Let the heart of your business shine.

When your organization stands out in an authentic and meaningful way, it not only makes business easier, it feels amazing.

who this is for

For heart-driven leaders who understand guessing is bad for business.

You’ve already got something worth building on — this sprint sharpens your direction, aligns your efforts, and helps you move forward with more power than ever.

what's included

To capture the value of the process itself, these powerful deliverables ensure what we do sticks:

Brand Brief

A one-page synthesis tool for fast alignment

A valuable brand-at-a-glance tool for leaders as well as employees or partners supporting any level of the organization.

Brand Brief

A one-page synthesis tool for fast alignment

A valuable brand-at-a-glance tool for leaders as well as employees or partners supporting any level of the organization.

Insight Archive

All research and insights in a user-friendly Notion page

Essentially, everything used to inform the Brand Brief.

Helpful for when a more full picture is important to consider, such as onboarding a new strategic partner or as fuel for a high-stakes effort.

Insight Archive

All research and insights in a user-friendly Notion page

Essentially, everything used to inform the Brand Brief.

Helpful for when a more full picture is important to consider, such as onboarding a new strategic partner or as fuel for a high-stakes effort.

the schedule

Before we begin:

You’ll complete a strategic pre-work questionnaire designed to get your mind in the right place before we meet. It mirrors much of the workshop structure, giving us a solid starting point so we can spend our time together refining, aligning, and building momentum, not starting from scratch.

Mon: Kickoff

A brief alignment and intention-setting session with the most critical mind(s) on your team.

Tues: Workshop

A 3-hour deep dive session uncovering the most critical aspects of your brand. More fun than it sounds, and snacks are included!

Wed–Thurs: Research

I fully dedicate these days to research and pressure-test what was established in the workshop. (No client involvement responsibilities.)

Fri: Insight Review

We’ll review insights that have risen to the top throughout the week, along with a one-page Brand Brief that we’ll use as a north star for everything that follows.

Before we begin:

Mon: Kickoff

A brief alignment and intention-setting session with the most critical mind(s) on your team.

Tues: Workshop

A 3-hour deep dive session uncovering the most critical aspects of your brand. More fun than it sounds, and snacks are included!

Wed–Thurs: Research

I fully dedicate these days to research and pressure-test what was established in the workshop. (No client involvement responsibilities.)

Fri: Insight Review

We’ll review insights that have risen to the top throughout the week, along with a one-page Brand Brief that we’ll use as a north star for everything that follows.

Before we begin:

Mon: Kickoff

A brief alignment and intention-setting session with the most critical mind(s) on your team.

Tues: Workshop

A 3-hour deep dive session uncovering the most critical aspects of your brand. More fun than it sounds, and snacks are included!

Wed–Thurs: Research

I fully dedicate these days to research and pressure-test what was established in the workshop. (No client involvement responsibilities.)

Fri: Insight Review

We’ll review insights that have risen to the top throughout the week, along with a one-page Brand Brief that we’ll use as a north star for everything that follows.

Before we begin:

Mon: Kickoff

A brief alignment and intention-setting session with the most critical mind(s) on your team.

Tues: Workshop

A 3-hour deep dive session uncovering the most critical aspects of your brand. More fun than it sounds, and snacks are included!

Wed–Thurs: Research

I fully dedicate these days to research and pressure-test what was established in the workshop. (No client involvement responsibilities.)

Fri: Insight Review

We’ll review insights that have risen to the top throughout the week, along with a one-page Brand Brief that we’ll use as a north star for everything that follows.

Your brand’s next chapter starts with clarity.

Whether you're making a bold shift or building from scratch, the Clarity Sprint is a focused process designed to spark confident decisions and meaningful momentum.

Pricing & options

Clarity Sprint

$8,000

Best for leaders who need focused & intentional support to tighten (or establish) foundational aspects of their brand to crush their most important goals.

3-hour workshop

2 days of designer research

Brand Brief

Full Insight Review

Need more? Less?

This sprint was developed to clarify the most critical aspects of brand identity, but it's not for everyone.

Let's chat to find the right solution for you, whether you need something leaner or more comprehensive.

Book a Fit Call

A no-pressure conversation to explore mutual alignment, timing, and choosing the right option for your needs.

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